This is the logo we, The ICBI (Independant Craft Brewers of Ireland) have spent the last couple of years bringing to fruition. Many hours of discussion and debate centred on the two important aspects involved–The Criteria for usage & The Design–The Porterhouse Brewery paid for the design work which was carried out by Mark Keating.
The result is a crisp, clear, transparent badge with the purposes of informing the consumer to the native provenance of the beers they are purchasing.
The full list of the criteria and participating breweries is available at the link below.
But for my purposes here the most important aspects are as follows;
The breweries who may use this logo brew their own beer in their own brewery and have it packaged on the island of Ireland.
It is hoped to drive home this awareness to the customer who cares about the indigenous and local nature of the drinks they purchase. Of course not everyone cares about these considerations, but the point is to make the information available for those who do…
For many in the business of producing drinks transparency in all aspects is paramount…….
The recent launch of the symbol in Bradleys off licence on North Main Street Cork was well attended and after my delivery and the few photographs that were taken I returned to my vehicle (The Mothers car due to a break down of my Van) and discovered a parking ticket for 40 euro from Cork City Council, I subsequently received a similar fine from the Gardai for another 40 euro and after two failed appeals the trip to Cork ended up costing quite a bit!!:(
Completely taken by surprise with our award for one of our Red Ales “Riasc Red”, which ordinarily we brew in Spring as part of the Botanical Range. It has a generous amount of Rose Hips added during fermentation and was given the Bronze in the Red Ale category………
We (as in Me and The Award) enjoyed a terrific “Blue” Dexter Beef Steak at the Bar in Fentons Restaurant afterwards to celebrate! Being the Bar Fly I am it suits to prop up other peoples counters………. Of course the weekend of the awards was really about the Dingle Food Festival (First weekend of October) now in its 10th year…I am proud to say we here at Tig Bhric, have been part of it every year…… The first 2 we served our homemade Soup in the arch beside Lisbeth Mulcahys, then with the Founding of the Brewery in 2008 we took to offering a different kind of soup!! We have been outside Benners Hotel in the Alleyway, outside Jerry Kennedys Butcher, outside the Cheese Shop and both outside an inside Mc Carthys Bar (Tom becoming our first draught account back in 2014) Latterly the last 2 has seen us inside and outside Kennedys Pub!! Along way from soup……………
Then there was that old friend, Sandra Hennessy who immigrated with her family to Canada when she was 18 turning up out of the blue………. Arriving with husband Cliff and Friends Ray & Edie. Ray made a brief video of his afternoon here and explained his aim of visiting 100 bars during there whole vacation which I believe was taking in Scotland and Ireland, half of that could of course have been achieved by touring the Dingle Peninsula!
And lastly that Anniversary………. 16 years ago, yesterday, the 6th Oct 2001 at 4.15 approx on a beach in the town of Tropea in the Province of Calabria, Italy, Padraig Brick father to my 2 children, the late baby Hugo and now 20 year old Maude, died in front of be while a life guard tried to resuscitate him, blowing into his mouth and pounding his chest…… Those moments are etched in my memory and visited often. Our chalet, number 11, the surrounding plants, the other guests, the waiter who came in the ambulance to the hospital and translated for me, the cigarettes he insisted I smoke. Padraig’s Aunt and Uncle Ann & Sean ( along with Ann’s sister Mary) who traveled from Northern Italy, my brother Conor who within 24 hours managed to travel from the U.S. The Italian Doctor Friend of a friend who explained you must request your dead one is placed in the Chilled Morgue. Finding funeral directors, sealing Padraig in a lead coffin. The 5 days that followed, the arranging of flights and my insisting Padraig be on every flight I was on……Arriving in Cork, asking a Flight Attendant “Where do I go to collect a Coffin?” And the myriad amount of Friends and Family who rushed to embrace me as I came through arrivals……….